‘Endhiran’ changes rules in Sandalwood

The super star film 'Endhiran' has put Kannada film industry in affix over the number of theaters to be allotted for the mega film.

While all the nitty-gritty in the release of 'Endhiran' is being finalised to perfection around the world, the Karnataka film industry is yet undecided on a few things. The Karnataka rights for 'Endhiran' have been sold to three distributors at a collective price of Rs. 8.50 crores which is the total business made by an original Kannada block buster film.

Considering the huge cost and the anticipation of the masses over the film the three distributors of 'Endhiran' have requested the Karnataka Film Chamber to allow screening 'Endhiran' in more than 24 screens in all languages.

Karnataka Film Chamber had earlier passed a dictate restricting a film not to be allowed in more than 24 screens at a time. When 'Raavanan' was released earlier the same issue was discussed. The producers of 'Raavanan' argued it is a three language film and so each language should be allotted 24 screens each.

The 'Endhiran' distributors are demanding more than 60 screens for Tamil and Telugu versions. Meanwhile the Hindi version 'Robot' may also land up in the hands of the same people with an additional payment of Rs. 1.5 crores.

Rajinikanth's earlier super hit 'Sivaji' was sold for Rs.2.5 crores to HD Gangaraju former KFCC President for Karnataka. When compared the price for 'Endhiran' is almost four times of 'Sivaji'. So the distributors are in talks with theatre owners to increase the ticket rate across the state.

By initial estimates a Rs.75 ticket in Bangalore may go up to Rs.200 it is reliably learnt. The highest Gold Class in PVR Multiplex that costs Rs.500 in normal cases would go up to Rs.3000 according to sources.

Tell us where in the world 'Endhiran' has not created the ripples before the release.

Source: Indiaglitz


Most Recent