Producer Dayanidhi Maran of Sun Pictures, maker of superstar Rajinikanth's much-awaited Robot (Enthiran in Tamil) directed by Shankar, made it clear that the dubbed Telugu version of Endhiran will be sold for not less than Rs. 30 crores.

According to sources, producer Bellamkonda Suresh, who earlier distributed the Rajinikanth-Shankar duo's Sivaji, quoted around 22 crores for Endhiran Telugu dubbing rights, while two other top producers quoted 23 cores and 26 crores respectively. The settlement is expected in a few days.

Meanwhile, three days after its grand launch in Malaysia, the music album of Endhiran occupied the numero uno slot in the top chart list of the iTunes Store of Apple itunes Store. This is the first time that music scored for a Tamil film featured in iTunes’ Store’s Top 10 World Albums.